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GInI CInP Exam Syllabus Topics:

GInI Certified Innovation Professional (CInP) Sample Questions:

1. In the fourth major step of the Design Thinking process, the activity associated with " Ideate " is what?

A) Testing solution prototypes.
B) Developing hypotheses.
C) Ideating / brainstorming solutions.
D) Prototyping solutions.

2. In a given Innovation Project, the motivations that each stakeholder brings to the effort are known colloquially as what?
Select one correct answer from the list:

A) Their WDALYIC.
B) Their WIIFM.
C) Their WAEF.
D) Their WILCO.

3. Several very large businesses have in recent years turned to running campaigns on crowdfunding sites- platforms traditionally reserved for entrepreneurs trying to raise funding to launch modest businesses. The main reason these large businesses use such platforms is that it allows them to market-test some of their more radical innovations by seeing how much attention, excitement, and buzz they generate on these sites.
Select one correct answer from the list:

A) Market-test some of their more radical innovations by seeing how much attention, excitement, and buzz they generate on these sites
B) Give their brand " street cred " for being truly innovative
C) Generate extra revenue on the side to augment their main sources of revenue
D) Gain extensive free marketing for their radical new innovations

4. A key use of research in Needfinding work is for market segmentation, where an overall population of prospective customers are segmented according to what?

A) The particular outcome each segment seeks.
B) Their tastes - what they like and dislike.
C) Various demographic factors.
D) Their lifestyles.

5. A key use of research in Needfinding work is for market segmentation, where an overall population of prospective customers is segmented according to the particular outcome each segment seeks.
Select one correct answer from the list:

A) Their lifestyles
B) The particular outcome each segment seeks
C) Their tastes-what they like and dislike
D) Various demographic factors

Solutions: